One of the most common myths is to invest in an outdoor billboard that is needed to start a lot of money. Another misconception is that you should have the real estate to generate billboard income. My feeling is that they have invested little or no experience on posters.
Myth # 1 - Makes money to make money
One of the main reasons why I'm outdoors outdoor enthusiast, because it requires a great investment. The biggest obstacle is not money; It is "know-how". This industry is a niche industry compared to other real estate investments, such as single-family homes, apartments and commercial real estate. To dissolve this myth completed, you can get from the denomination, the argument of money. In other words, there are legitimate cases where one does not have sufficient funds to construct a single billboard to invest. What are the options in this case? Well, if you have a legitimate opportunity, there are funding options. I use the word liberal finance because the billboard can be funded by friends, family, investors, banks and moneymakers. You can even get the owner of the property, to finance the construction of the revenue segment. In extreme cases where you can not fund the outside, you can still "turn" the deal for an outside company. In this case, you should block the situation before approaching the foreign entity. Added to the value agreement is the fact that you have a signed agreement with the owner, and the corresponding licenses (city and state, depending on jurisdiction).
Myth # 2 - They should have property
Until now you may have recognized that in posters do not invest with the property regime has to make a real country. If you are a real estate owner where posters are allowed, this is definitely a great way to increase cash flow.
The first method is to enter into a lease of the land with the owner of the property. In this example, if you have located a location where the signs allowed by law, approaching negotiate for the reason for the owner and lease. To be lucrative for this example, you should hire your sign for more money than you have paid the rent and other operating expenses.
A second method is an existing signal. If you find a character that has no clue, it can be an opportunity to insure and then fix it. If it is covered with vegetation because of a tree a simple aesthetic problem, such as the obstruction view, this can easily be corrected. You have already restored the brand and create value for advertisers.
Third, you can always buy an existing brand. Instead of investing in real estate, buy an existing mark. You must perform a thorough due diligence in this case. About 20% of my portfolio billboards was developed through acquisitions. Some of these takeovers do not pay a single currency in my pocket.
If you have to teach driving passion and joy, it will be successful with posters and how to avoid the most common mistakes people make when they have no right to knowledge.